Steve Saunders is a BPhysEd Graduate with a professional cycling background and a long history in the supply of technical equipment for sports performance monitoring and training. Steve’s area of speciality is the use of fitness equipment as an intervention strategy within a periodised programme typically simplifying complex feedback mechanisms to help understand their usage in real life scenarios. The combination of these skills has made Steve a perfect representative for Wattbikes in SA. Being able to understand technical data (HR, Power, Cadence, and 34 other parameters from the Wattbike) cycling and the needs of the practitioner means he is able to assist the practitioner in the making the most efficient use of the equipment in the simplest and most practical way possible.
Holding several elite racing podium titles including Gauteng & SA Road Champ. Qualified in Exercise Science, Personal Training, Spinning and Power Training Coach Dee is fanatical about all things cycling and fitness.
Dee’s dream is to impart the significant impact cycling made in her life, conveying the incredible psychological and physical benefits of riding a bike, as well as to inspire non-cyclists to start riding & assist current cyclist to achieve their cycling dreams.
Dee also consults and manages numerous digital marketing platforms in conjunction with traditional marketing within this niche to support businesses to grow their brands.